Black Friday has evolved from a one-day discount race into a season of continuous promotion, running for six weeks or more. For digital commerce teams, that changes the game: not how deep to discount, but how to sustain visibility, protect margin and manage inventory across a much longer window. 

From peak to season: managing Black Friday 2026 for digital commerce success 

On 24 September, Metyis, in collaboration with Google, welcomed leaders from across retail, digital commerce, technology, analytics, and business transformation to the first AI Commerce Summit at the Metyis Campus in Porto.

AI Commerce Summit: Metyis and Google bring commerce leaders together at the Porto Campus

How do you turn a well-known financial product into a digital-first brand? This is the story of how the Metyis Design Studio helped Nexent Bank reinvent Card Avantaj through a new app experience, a distinct brand identity, and a research-led design approach.

Designing for Nexent Bank: How Card Avantaj found its own voice

Gain in-depth knowledge shared by Metyis’ industry experts and specialists working on ground-breaking ideas across all our domains.

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