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Dominik Zellner

Head of Engineering - Mercedes-Benz.io

Dominik Zellner is Head of Engineering at Mercedes-Benz.io, with extensive experience across eCommerce, digital products and technology. He has held several leadership roles at Mercedes-Benz, including Program Lead and Swarm Lead for eCommerce, focusing on scalable digital platforms and customer-facing solutions. Today, Dominik focuses on how technology, engineering and AI can transform digital customer experiences. He brings a practical perspective on applying AI to e-commerce and customer journeys, with a strong focus on innovation, scalability and tangible business value.