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Ana Rita Frazao de Sousa

CEO of One Watch Company

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Ana Rita Frazão de Sousa is CEO of One Watch Company, where she leads the growth and transformation of the Portuguese watch and jewellery retailer. She brings extensive experience across strategy, retail and digital commerce, having built her career at the intersection of consulting, consumer businesses and innovation. Throughout her career, Ana Rita has focused on business transformation and growth. Before joining One Watch Company, she spent more than five years at McKinsey & Company, where she held a range of leadership roles advising organisations on strategy, performance and transformation. Earlier, she gained international experience in e-commerce and luxury retail through roles at Farfetch and YOOX NET-A-PORTER, alongside projects spanning finance, entrepreneurship and business development. Ana Rita brings a strategic and practical perspective on how consumer brands can navigate evolving customer expectations, using digital capabilities, innovation and customer-centric strategies to accelerate growth, strengthen competitiveness and build long-term value.